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Is your site being penalized for low link popularity?
By:
kritika sandhu
Blog = http://pixeltechnologies.sirlook.com useful blog have flash tools & information
Although search engines don't come right out and say they don't like unpopular sites, it's easy to read between the
lines...
1. Search engines now discourage manually submitting your site saying that they will find your site by following links on the web.
Google says (in their FAQ) that submitting is not necessary and that "The best way to ensure Google finds your site is for your page to be linked from lots of pages on other sites. Google's robots jump from page to page on the Web via hyperlinks, so the more sites that link to you, the more likely it is that we'll find you quickly."
Yahoo says (in their FAQ) that "The Yahoo! Search index, which contains several billion web pages, is more than 99%
populated through the free crawl process. Yahoo! Search crawls the web every 2-4 weeks and automatically finds new content for indexing."
MSN advises (in their Site Owner Help) to "Make sure that each page is accessible by at least one static text link.".
2. Sites can be delisted from a search engine if enough pages do not link to it.
In their FAQ, Google explains that one of the possible reasons your web pages used to be listed and are now aren't is that.... 'The contents of your page or the links pointing to your page changed significantly and you no longer have a sufficiently high PageRank, or your page had low PageRank to begin with and a small change caused you to be dropped from the Google index.'
3. Once included in a search engine index, sites with higher link popularity are heavily favored
Google says (in their Technology Overview) that PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an
individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. "
Yahoo suggests (in their FAQ),that you should correspond with webmasters and other content providers and build rich
linkages between related pages." to improve the ranking of your web site in their search results.
MSN says (in their Site Owner Help section), "The MSN Search ranking algorithm analyzes factors such as page content, the number and quality of sites that link to your pages, and the relevance of your site’s content to keywords."
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